To Keep a Big New Customer, a Startup Company Turns to Hurco to Deliver a Needed Machine Fast.
Story and photos by C. H. Bush, editor / As Seen in CNC West, An Arnold Publication Serving the Western Metalworking Industry Since 1981
Okay, here’s the scenario. You’ve dreamed of having your own business from the time you were ten years old in grammar school in Mexico. The kids laughed at you and said, “What are you talking about? That’s for old people. Old people think about that!” But you didn’t care. Later you go to the Institute of Technology in Mexicali, Mexico. After graduation, you work in Mexico for a while as a manual machinist. Eventually you come to America where you work really hard in a variety of companies for a couple of years each, learning all you can at each one.
You never stay at one job long enough to rise into management, but again, you don’t care. You’re thinking ahead to your future. You want to learn mold work and how to solve tough machining problems, so you can start your own business. Of course, you’ve been saving your money all along.
Finally, you buy a manual mill and stick it in your garage, and you’re in business. But you keep your day job. You get a customer who wants you to build prototypes. You’re happy. Your dream is starting to become a reality. But then that customers says, “Look, we just landed a good contract. We want you to make the parts for us. Can you do it?” You panic. You can’t meet their demands with your manual equipment. And you don’t know anything about CNC programming. What do you do?
“That’s exactly what happened to me,” says Carlos Sarabia, founder-president of Mesa, AZ’s Custom Tech Services, LLC. “I had a project for one of my customers, who knew I was working on the side. The parts required a CNC machine to be able to produce them consistently, and all I had was a manual knee mill. I had seen mills with conversational programming before, which I figured I could learn quick, so I called up a company and ordered a CNC knee mill. I told them I needed it in my garage in two weeks. They said fine."
CNC operator Fidel Sanchez checks a part produced on a Hurco VM30. In the background, CNC machinist-operator Charles Masters works at a Hurco VM1, while CNC operator Ervin Velasquez sets up the company’s latest Hurco, a VMX30. The company now operates 9 Hurco machining centers, including 2 TM6 lathes, a TM8 lathe, 3 VM1 mills, 1 VM2 mills, 1 VM3 and a VMX30. All Hurcos in the shop have conversational programming, and all are capable of being programmed offline as well, using the company’s seat of Mastercam.
Hurco to the Rescue
Two weeks later there was no machine. “I was in trouble,” says Sarabia. “I had told my customer I could do it. They needed parts in a couple of days. I was out of time. Then I remembered talking to Randy Flores from D&R Machine, the Hurco representative in my area, so I cancelled the other order and called Randy.
“I asked him if he could get me a machine in two days,” he says. “He said he didn’t have any, but he knew someone who was selling an old Hurco KN3 with an Ultimax CNC control on it. He gave me the information, and I drove there immediately. The machine was in a body shop, never used by the owner. I told him I wanted to buy his machine. And he said he didn’t know if it worked or not. We plugged it in and checked it out. Everything worked fine. I paid him and hauled it back to my garage that same day. I read the manual, plugged it in, and four hours later I was making parts! Hurco had saved my customer for me. I never forgot that. That was back in 2003, and I still have that machine. I love it because it helped me start my business.” Since those early days, Sarabia’s business has grown at an amazing rate, he says, and though it all, he has remained loyal to Hurco.
A few months after getting his first Hurco kneemill, Sarabia landed a bigger client, which demanded a bigger machine. “I got a really good customer about two months after I got the KN3,” he recalls. “I was doing all the prototyping for them. They were doing work for military ground vehicles, a lot of protective armor. They finally landed a really good contract based on all the prototyping I was doing. They called me and said they needed a lot of parts, and they wanted me to do them. They liked my work because when I saw something on the design that made the parts more expensive, I’d call the engineers and tell them. Anyway, I knew I couldn’t do the production on my kneemill. I needed a bigger, closed machine, so I called Randy Flores again for help. I told him my customer needed parts right away, and I had to have a vertical mill and a lathe as soon as possible, but that I needed the lathe in my garage immediately. I didn’t have room for the mill.”
Once again, Hurco delivered, Sarabia says. “They shipped a TM6 lathe to my house in one weeks,” he recalls. “I never had worked on a CNC lathe before, but it was a Hurco with a conversational control, which I already understood from the kneemill. The lathe was not much different. I got a few hours of training from D&R, and after that I learned by myself. We got the machine set up, and the next day we were running parts. It was very very simple to use, a very simple control.
Carlos Sarabia enters data into the conversational WinMax control on a Hurco VMX30 vertical mill. He bought Hurco originally because he needed to make parts fast and didn’t understand CNC programming. He now has 9 Hurcos in his shop.
Sarabia moved out of his garage soon after taking delivery of the Hurco TM6 lathe.“I had to find a bigger place fast,” he says. “I had ordered the VM2, which wouldn’t fit in my garage, and I needed to make parts. So, I leased a 1700 square-foot industrial space for two and a half years. Once we got in that space, we just kept growing. Every time we bought another Hurco, we got more business.”
In 2009 Sarabia bit the bullet and bought a modern 5,600 square-foot facility, his current location.
Today Custom Tech Services employs 3 shop people, plus Sarabia himself, who operates machines and does everything else to keep the business going.
Sarabia calls his shop a Hurco shop. “We operate 9 Hurco machines here,” he says. “We have two TM6 and a TM8 lathe, three VM1 mills, two VM2 mills and a VMX30. A lot of people have the idea that Hurco is only for prototype work. But, I started using Hurco for production right from the beginning. And they’ve been great. We’re cutting aluminum, steel, titanium, and we consistently are able to hold tolerances to one or two tenths. I have my first VM2 machine running really heavy titanium, and I still hold tolerance within a couple of tenths on it. You wouldn’t believe how many hours that machine has run. On the first project I got, we were running the VM2 about seven days a week, sixteen hour shifts, probably 90 hours a week. It consistently held tolerance within two tenths and it was extremely reliable. These are great production machines, especially considering the price.”
Sarabia operates one seat of Mastercam to handle programming that can’t be done directly on the Hurco controller. “The truth is about 98% of the jobs we run can be programmed directly on the machine,” he says. “Maybe 2% need to be done offline with Mastercam. One really good thing about conversational programming is that it makes it really easy to train new employees. The learning curve is unbelievably short. The controller asks you what you want to do, you answer, and the next thing you know, you’re running parts.
What About the Future?
As successful as he has been in such a short time, Sarabia might be expected to want to keep growing as fast as possible. “Well, I’m pretty conservative,” he says. “We’ve grown the past two years right through the recession. We’ve paid off all our equipment, so we’re not in debt, which makes it nice. I have a good shop for probably eight people. But I’m a little bit scared to try to move up to become a midsize shop with 20 or more people. That’s kind of dangerous, especially with the economy so unstable. Right now I very happy to sit back and enjoy the success we’ve had, and to give our customers the best quality service we can. Maybe someday when the economy takes off again, we’ll rethink our position. Until then, I’ll just remember where I started and stay happy.”